We Create digital Product For Business
Scaled ad spend from ₹5L to ₹35L/month while maintaining a steady 4X ROAS through smart audience targeting and funnel optimization.
When I took over Myra Bags’ ad accounts, they were spending ₹5L/month across Meta and Google. The challenge? Scale aggressively without breaking ROAS.
Through structured audience segmentation, data-backed creative testing, and full-funnel optimization, we scaled their ad spend to ₹35L/month while maintaining a steady 4X ROAS.
- Google Ads
- Meta Ads
- Bing Ads
- Media Planning
- Social Media Marketing
Category
Performance Marketing
Clients
Myra Bags
Location
USA
Published
March 31, 2025
Project Summery
When I started managing Myra Bags’ ad campaigns, the brand was spending ₹5L per month on Meta & Google Ads while operating in the USA market. The challenge? Scaling profitably without compromising ROAS.
🚀 The Strategy:
🔹 Deep audience segmentation & structured campaign scaling
🔹 Data-driven creative testing & optimized ad placements
🔹 Full-funnel approach to improve conversion rates
🔹 Budget reallocation based on real-time performance
💰 The Results:
✔ Scaled ad spend from ₹5L to ₹35L per month 📈
✔ Maintained a consistent 4X ROAS across both Meta & Google
✔ Drove significant revenue growth while optimizing costs
This project reinforced one key lesson: Scaling isn’t just about increasing spend—it’s about increasing efficiency while maintaining profitability.
